Marketing While Using Social Media

https://hotdogmarketing.net/what-is-social-media-marketing/

Promoting Business Through Social Media 

Social media marketing is "the process of creating content for social media platforms to promote your products and/or services, build community with your target audience, and drive traffic to your business" (Zoho). I have my own experience with marketing things on social media which are stated in this blog. Everyone has their own ways of socially interacting with people. The best way I find is by being professional. I think people will take you seriously, take the time to read and research your products and find the right target market. If your target market is people 25 years or older, I think Facebook would be the best way to promote your business and/or service. If they are younger than 25, they use Snapchat, Instagram, and even Twitter. The platform you promote your things on is based on who your target market is. Using hashtags when posting photos helps find more people who are interested in the things you are promoting. I also think if you can find people who have a name for themselves, and you collaborate with them, people are more willing to invest their time and energy into what you are trying to get across. Some questions that come to my mind when I think about marketing while using social media are:

1.  If I don't have any experience in marketing, what are some ways I can learn how to promote my business/service?

2. How often should one post when marketing in social media?

https://infiniteathletics.com/is-my-private-basketball-trainer-worth-it/

In December of 2023, I was marketing myself. What I mean by that is I made a post of Facebook to help promote myself because I was coming home from college and wanted to make a few extra dollars while I was at home for those few days. In the post I let people know I was coming home and I would like to train the youth for basketball. I had many people share my post, as well as reach out to me to schedule a lesson with myself. 

Here is a link to my Facebook post about training kids over christmas break.

https://www.facebook.com/share/p/m4wqLr5kK8fdwMpc/?mibextid=WC7FNe

https://www.instagram.com/mya.deanne23/

I use social media to promote my "business/service" by sharing the Columbia College Women's Basketball Facebook and Instagram posts and letting people know who we are playing, what time we are playing, and where we are playing using those two apps. 

Answering the two questions above. To start off, in my opinion, I found the easiest way to market your business is to start off with an introduction. I would also make sure you have people who will help you promote your business or service to make it easier on you. To answer the second question, I think you should post on social media if you have a new product you need to promote, or when you have a collaboration with another brand. I also think if you are going to be like me and promote your business/service as I did training kids when I went home, you should have the initial post, then continue to post about it so you can reach a broader audience. Below is a link stating 15 benefits of social media marketing.

https://business.adobe.com/blog/basics/smm-benefits

Everyone has their own opinion on why social media marketing is important. Why would you say it is important? Why is social media such a big benefit in today's world to help promote a business and/or service? Try marketing on social media in any aspect of your life. I find it easier to market things that you are passionate about.